Digital sports media company Perform Group has acquired football site Goal.com for an undisclosed sum to stride into the direct-to-consumer market (via PaidContent). Perform will assume 100% ownership of the popular (and splendidly named) football community site, which logged visits from 19.4 million unique users in January 2011. The site was acquired from a consortium of investors, which includes Bessemer Venture Partners. 
Source: http://feedproxy.google.com/~r/Techcrunch/~3/ikfLuUle24Q/
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