বুধবার, ৬ জুলাই, ২০১১

Location Based SMS

On Monday, AT&T will announce the company?s first location-based marketing service through which companies can send text messages to users who choose to receive special offers.

The service, called ShopAlerts by AT&T, will send users messages from brand partners including Hewlett-Packard, Kmart, JetBlue and S. C. Johnson. The company is working with Placecast, which supplies a technology known as geo-fencing that allows retailers to send messages to users in a defined geographic area.

AT&T is the first mobile carrier to use such a service in the United States. The service will be available for users in New York, Los Angeles, Chicago and San Francisco.

Location Based SMS

Source: http://www.notepage.net/blog.htm#1205

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