Each week Ross Rubin contributes Switched On, a column about consumer technology. Ecosystems take years to build and depend on other companies. Really, who has the time these days? Plus, they kick in only if a product reaches critical mass. Microsoft and SanDisk
demonstrated the risk a few years back with their digital media players in seeding the market with third-party cases and docks using
their own proprietary and now abandoned connectors. Over the past year, though, we've seen a number of tech companies take a new approach to mobile product development -- the corporate showcase -- where they convincingly shun any notion of silos by throwing just about everything they've got into a product.
Continue reading Switched On: Assets in gear
Switched On: Assets in gear originally appeared on Engadget on Sun, 02 Oct 2011 18:00:00 EDT. Please see our terms for use of feeds.
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